Découvrez des modèles d'emails festifs prêts à l'emploi pour booster ventes et engagement client durant les fêtes. Idéal pour B2C et B2B, incluant Noël, Thanksgiving, Pâques, Halloween, etc. Profitez-en pour maximiser vos campagnes marketing.
La saison des achats des fêtes a toujours été énorme pour les détaillants eCommerce et les détaillants en brique et en mortier. Selon Statista, la période de cinq jours allant de Thanksgiving au Cyber Monday, également connu sous le nom de Cyber 5, a connu un chiffre d’affaires estimé à 28,5 milliards de dollars américains pendant la saison des fêtes 2019. Pour la plupart des détaillants de petite et moyenne taille, la saison des fêtes représente en fait entre 20 et 30 % de leurs ventes annuelles totales. La saison des fêtes, cependant, n’est pas seulement pour le B2C – avec la bonne stratégie de marketing par mail des fêtes, les entreprises du B2B peuvent également en tirer parti, générer des prospects, booster l’engagement des clients, et augmenter les ventes.
À l’approche des fêtes, le marketing par mail est l’un des moyens les plus efficaces d’attirer l’attention de vos prospects et de vos clients actuels afin de développer votre activité et d’augmenter vos revenus. Que vous soyez dans le secteur B2C ou B2B, les modèles de mail suivants peuvent vous aider à créer vos propres campagnes de marketing par mail pour les fêtes de fin d’année – du Black Friday et Cyber Monday aux vacances d’hiver, au Nouvel An, et tout ce qui se trouve entre les deux.
As the Winter Holidays are approaching, we just wanted to take a moment to let you know how much your business truly means to us. Thank you so much for your trust in our products throughout the year.
As a small token of our appreciation, here’s a 20% coupon code for your next purchase: [CODE NUMBER].
SHOP NOW
Happy Holidays to you, your colleagues, and your loved ones. Here’s to another year!
Cheers,
[YOUR SIGNATURE]
Happy New Year! May your 2021 be filled with love, health, happiness, and inspiration!
We’d like to thank you for being with us in 2020. As we’re getting closer to the new year, we decided to take a look back at some of our favorite moments from 2020:
1. We celebrated our 5th birthday.
2. We released [product/ new version, etc.]
3. We’ve been nominated as [Nomination name] at [Name] Award.
4. We won the [Name] Award.
And we couldn’t have done all of that without customers like you! As a small token of our appreciation, we’re providing [details of your offer].
Thanks again for making this past year a special one for the [Brand] community.
We look forward to seeing you again in 2021!
Cheers,
[YOUR SIGNATURE]
Even though we are not a part of your family, we want you to know that you are a part of our family at [Your business], and we are grateful for your business.
CLICK HERE for a special little gift from us
As always, let us know if there is anything we can do to make your experience better.
Have a wonderful time with your loved ones and enjoy the day!
[YOUR SIGNATURE]
Happy International Women’s Day!
Women are the world’s greatest inspiration. As we celebrate this momentous day, we salute and uplift all women, young and mature, and say continue to inspire those around you.
Now is a great time to treat yourself to something new because you deserve it!
Get 20% OFF you online order
Use promo code: WOMENSDAY
SHOP NOW
HERE’S WHAT’S CRACKING
We’ve prepared some eggciting surprises
Join the special DISCOUNTS hunt!
This is your chance to find coupons worth up to $***on ANY order. All you have to do is look very carefully through our site and try to find an Easter egg.
GO HUNTING!
Are you feeling lucky? ☺ The offer is valid through [date]. The prizes are limited, so hurry up and start searching now!
This Halloween, we’re passing out a treat too sweet to refuse! Take 31% OFF any annual subscription plan. Simply use [CODE NAME] promo code when you upgrade.
The clock is ticking… The deal expires on October 31st at midnight sharp, so hurry up to use the discount before the witches put a spell on it.
GET MY TREAT
Happy Halloween from our team to you!
Stay safe and keep it freaky,
[YOUR SIGNATURE]
We’d like to take a moment and say THANK YOU for using [Product/ Service]. And we mean it. Whether you’re new to [Brand] or have been with us all along, we appreciate your support, wherever you are in the world.
As a token of appreciation, please take 20% off when you upgrade to the annual subscription of [Product/ Service] plans with coupon code [code name]. The offer is valid till [date].
Take 20% OFF now
If there is anything we can ever do to ensure a better experience for you, please do not hesitate to reach out.
Wishing you a very Happy Thanksgiving from all of us at [Brand]!
Best,
[YOUR SIGNATURE]
Only a week left till the BIGGEST sale of the year and we hope you’re just as excited as we are.
In fact, we’re so excited that we’ve decided to give you 20% OFF ALL subscription plans for this entire week, starting from today! Promo code to use at the checkout: BLACKFRIDAY
[For prospects: If you’ve been thinking about reinforcing your [marketing/sales/ customer support/ with a rock-solid [whatever your software tool provides], this is the best deal you can possibly get.]
EXPLORE PLANS
This limited-time deal expires on [date]. Don’t miss out!
Happy Black Friday,
[YOUR SIGNATURE]
We’d like to share Small Business Saturday with you! It’s a holiday shopping tradition, backed by American Express, that celebrates small businesses like ours. And it wouldn’t be a celebration without customers like you joining us.
So, mark your calendar for the Saturday after Thanksgiving – and get ready to shop small with us. We’ll be giving you 20% OFF your entire purchase instore and online with the code #SHOPSMALL
Thank you for your support, and we look forward to seeing you on Saturday!
[YOUR SIGNATURE]
We know. Your inbox is full of sale emails today. But our Cyber Monday sale is special. It’s a one time offer that won’t happen again, for a VERY long time.
We’re giving you 50% OFF ANYTHING and everything at [website], from [date] through the end of [date]. Simply use the code CYBER when you checkout. Yep, you can get everything we sell at half the price.
So, if you’re thinking about getting something new for yourself, or treating the special people in your life with some of the best [products you sell] on the market, now is the best time to buy!
SHOP NOW
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Un mail de vacances adressé aux clients doit contenir des informations sur les projets de l’entreprise pour les fêtes, un lien permettant de consulter et d’acheter des cadeaux sur le site internet et un appel à l’action.
Lorsque les mails de fête sont plus courts, ils sont plus faciles à lire et risquent moins d’être supprimés. La longueur idéale se situe entre 50 et 75 caractères.
Modèles de mail de recommandation B2C
Découvrez des modèles de mails de recommandation B2C hautement convertibles pour booster votre marketing de bouche à oreille. Profitez de conseils et d'astuces pour créer des campagnes efficaces qui augmentent vos conversions et vos revenus. Visitez notre page pour accéder à 10 modèles personnalisables et maximiser l'impact de votre stratégie de recommandation!
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